WEB DESIGN • AI DEVELOPMENT

I build modern
websites for your
business

A new project or the next stage of an existing one — from a complete product cycle to focused phases of work.

Efim Potreba, web designer and AI developer
FigmaChatGPTTildaPhotoshopNext.jsClaude
350+

completed
projects

18

countries where
projects launched

9+

years creating
digital products

2

specialist higher
education degrees

THIS WEBSITE AS A PRODUCT

This website is my best case study

It presents more than a final screen. It shows how positioning, AI experiments, design, and development become one coherent digital product.

01

Research

I reviewed the previous website, the strengths of the personal brand, and the places where the portfolio felt like an agency landing page.

02

AI concept

I explored several directions — from a technology product to a quieter digital architect portfolio.

03

UX

I rebuilt the journey around the person and the approach first, followed by process and selected work.

04

UI

I kept the dark system and green accent while refining light, depth, hierarchy, and whitespace.

05

Development

I built the page as a living Next.js product with real data, responsive layouts, and Supabase integration.

06

Optimisation

I reviewed imagery, states, mobile behaviour, performance, and reduced visual overload.

07

Launch

Each meaningful iteration is versioned so the product can evolve without losing previous decisions.

Process materialsconcept → design → code → launch

Real concepts, design iterations, AI assets, development decisions, and version notes can live here as the product evolves.

Selected clients

THE BRITISH
SCHOOL
ПАНТАОCABOUSTRANDZSmartРаботаАНАТОМИЯ

Selected projects

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Approach over presentation

I’m Efim — a web designer, developer, and AI Product Designer.

I have been building websites since 2018 and am gradually moving my practice from Tilda development towards modern digital products.

I’m interested in systems where design, logic, automation, and code work together.

Efim Potreba

Client reviews

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How much does a website cost?+

The budget depends on scope and product requirements. After a short brief, I propose one or two clear formats with transparent estimates.

Can you help with copy and content?+

Yes. I help shape the structure, messaging, and content required to guide people through the product.

What are the typical timelines?+

A focused landing page usually takes two to four weeks. A corporate website starts from four weeks.

Can the website be edited without a developer?+

Yes. I design a clear content-management workflow and provide instructions after launch.

Which platforms do you work with?+

Tilda for fast marketing launches; Next.js and Supabase for flexible products designed to evolve.

Do you provide support after launch?+

Yes. Support can be arranged as a one-off engagement, monthly partnership, or product-development sprints.